Malleability: We will always maintain the ability to adapt and pivot, not just in production but also in sales and management.

Understanding: We know understanding is key to doing any business. As a team, we share an understanding of everyone’s role, our customers, and the science.

Socially responsible: We have an obligation to keep manufacturing domestically, serve our customers with respect, and allow every opinion to be heard.

Honesty: We know that honesty begins and never ends. It extends from team members to product quality to safety to the consumer to the wholesale customer.